The Task

Women Entrepreneurs NYC (WE NYC) is an initiative operated by the NYC Department of Small Business Services (SBS) to connect women entrepreneurs to the resources, education, and peer support they need to start and grow their businesses. Since early 2019, Public Works Partners has supported WE NYC in establishing program and participant metrics and creating new survey tools and protocols to track participant and program outcomes.

Our Strategy

• Designed and implemented participant surveys and facilitated participant focus groups and interviews to assess the impact of WE NYC in its first five years
• Researched, implemented, and trained WE NYC staff and vendors on new data collection and dashboard tools
• Piloted new systems and protocols with the WE NYC team, and provided ongoing technical assistance and data management support after the pilot phase
• Developed a final program evaluation report to reflect the outcomes of WE NYC’s first five years of operation

Project Impact & Outcome

• With the support from Public Works, WE NYC is positioned to report on program successes and advocate on their own behalf so they can continue to offer their resources to women entrepreneurs.